WHAT'S HAPPENING AT SPORTSTIKS?
Athlete Spotlight: Renée Gold
Growing into open water - one journey, one family, one quiet beginning Some sporting moments announce themselves loudly. Others arrive quietly and only later do people realise they’ve witnessed the start of something special. Renée Gold’s relationship with open water...
November Customer Events
November Customer EventsNovember was a standout month for global endurance sport, and we were proud to support organisers, volunteers, and athletes across a packed calendar of triathlons and running events. From Asia to the Middle East, Europe to the Americas,...
Marketing Your Running Event in a Crowded Market
Running has never been more popular. Social media is full of training diaries, marathon journeys, PB wins and runners discovering the sport for the first time. This momentum has created a huge opportunity for race organisers. But it also means you need smart,...
October Customer Events
October Customer EventsOctober brought us an incredible mix of endurance, community, and creativity - from castle walls in Denmark to the sun-soaked shores of Bermuda. It was a month packed with world-class competition, unforgettable stories, and a few emotional...
The Ultimate Guide to Organising a Functional Fitness or OCR Event
The world of functional fitness and obstacle course racing (OCR) has evolved into one of the most exciting and fast-growing parts of the fitness industry. From the structured competition floors of CrossFit and HYROX to the mud-soaked intensity of Nuclear Races, Nordic...
September Customer Events
September Customer EventsSeptember had no intention of winding down - instead, it cranked the dial even higher. Between rural triathlons, urban obstacle courses, and a world championship showdown on the Riviera, every weekend delivered something bold. Meanwhile,...
The Most Amazing Endurance Events to Try
Endurance events aren’t for the faint-hearted. They demand resilience, preparation, and an appetite for suffering that most people will never understand. Whether it’s grinding through a 100-mile trail ultra, swimming across open seas, or racing across entire...
August Customer Events
August Customer EventsWhat do you get when you mix tropical humidity, Nordic mountains, Riviera glamour, and a splash of gravel dust? August 2025 in the Sportstiks race calendar. This was a month that tested endurance, celebrated community, and proved once again that...
Triathlon Race Day Kit List: What to Remember
Whether you’re lining up for your first sprint or tackling a full-distance Ironman, having the right kit is essential. From wetsuits to trainers, nutrition to transition tips, every item plays a role in a smooth, stress-free race day. This triathlon race day kit list...
July Customer Events
July Customer EventsJuly didn’t hold back. From icy waterfall swims in the Swedish mountains to sprint races in coastal towns and obstacle-course chaos in Maine, this month took us across the globe supporting triathlons, ultra-swims, and full-on muddy madness. Each...
Why Sponsorship Visibility Starts With the Athlete
When people think of sports sponsorship, their minds often go straight to the big stuff: billboard banners, social media takeovers, and branded arches at the finish line. But while all that definitely has its place, we’re here to tell you that the real marketing...
June Customer Events
June Customer EventsFrom sweeping coastlines to inner-city circuits, June brought a packed race calendar full of swim-bike-run intensity, trail grit and international competition. Sportstiks were proudly spotted across the globe - on wrists, bikes, bibs, and bodies -...
Got a Race Coming Up? Here’s What to Order (and When)
Whether you’re organising a triathlon, a local 10K, a chilly open water swim or a mud-soaked OCR, getting your athlete ID sorted should never be the stressful part. With the right kit (and the right timing) you can make sure everyone knows where they’re going, who’s...
May Customer Events
May Customer Events From sandy beaches in Denmark to mountain climbs in Wales and open water showdowns in Cyprus, May was packed with action. As ever, Sportstiks was on hand to support athletes and organisers at every turn - with tattoos, bibs, wristbands and tri-sets...
The Best Organised Triathlons
If you’ve ever crossed a finish line thinking, “Wow, that was seamless,” chances are you just completed one of the world’s best-organised triathlons. But what exactly makes a triathlon stand out in terms of organisation? We’ve trawled through reviews, athlete...