by Liv Thirlwell | Nov 25, 2025 | Guides, News, Organising an event
Marketing Your Running Event in a Crowded Market Running has never been more popular. Social media is full of training diaries, marathon journeys, PB wins and runners discovering the sport for the first time. This momentum has created a huge opportunity for race...
by Liv Thirlwell | Oct 23, 2025 | Guides, How to, Organising an event
The Ultimate Guide to Organising a Functional Fitness or OCR Event The world of functional fitness and obstacle course racing (OCR) has evolved into one of the most exciting and fast-growing parts of the fitness industry. From the structured competition floors of...
by Liv Thirlwell | Sep 25, 2025 | News, Organising an event, Race Calendar, Race Reviews
The Most Amazing Endurance Events to Try Endurance events aren’t for the faint-hearted. They demand resilience, preparation, and an appetite for suffering that most people will never understand. Whether it’s grinding through a 100-mile trail ultra, swimming across...
by Liv Thirlwell | Jul 16, 2025 | News, Organising an event, Sponsored Athlete
Why Sponsorship Visibility Starts With the Athlete When people think of sports sponsorship, their minds often go straight to the big stuff: billboard banners, social media takeovers, and branded arches at the finish line. But while all that definitely has its place,...
by Liv Thirlwell | Jun 10, 2025 | Athlete ID, News, Organising an event
Got a Race Coming Up? Here’s What to Order (and When) Whether you’re organising a triathlon, a local 10K, a chilly open water swim or a mud-soaked OCR, getting your athlete ID sorted should never be the stressful part. With the right kit (and the right timing) you can...
by Liv Thirlwell | May 15, 2025 | News, Organising an event, Race Calendar, Race Reviews, Sportstiks Customer
The Best Organised Triathlons If you’ve ever crossed a finish line thinking, “Wow, that was seamless,” chances are you just completed one of the world’s best-organised triathlons. But what exactly makes a triathlon stand out in terms of organisation? We’ve trawled...
