by Liv Thirlwell | Sep 9, 2025 | Athlete ID, News, Race Reviews, Sportstiks Customer
August Customer Events What do you get when you mix tropical humidity, Nordic mountains, Riviera glamour, and a splash of gravel dust? August 2025 in the Sportstiks race calendar. This was a month that tested endurance, celebrated community, and proved once again that...
by Liv Thirlwell | Aug 11, 2025 | Athlete ID, News, Race Reviews, Sportstiks Customer
July Customer Events July didn’t hold back. From icy waterfall swims in the Swedish mountains to sprint races in coastal towns and obstacle-course chaos in Maine, this month took us across the globe supporting triathlons, ultra-swims, and full-on muddy madness. Each...
by Liv Thirlwell | Jul 16, 2025 | News, Organising an event, Sponsored Athlete
Why Sponsorship Visibility Starts With the Athlete When people think of sports sponsorship, their minds often go straight to the big stuff: billboard banners, social media takeovers, and branded arches at the finish line. But while all that definitely has its place,...
by Liv Thirlwell | Jul 7, 2025 | Athlete ID, News, Race Reviews, Sportstiks Customer
June Customer Events From sweeping coastlines to inner-city circuits, June brought a packed race calendar full of swim-bike-run intensity, trail grit and international competition. Sportstiks were proudly spotted across the globe – on wrists, bikes, bibs, and...